Building the future of performance intelligence

Call it a company if you want.
We call it a performance correction.

Imran Syed
Founder & CEO

Imran Syed is a two time exited founder, including an eight figure exit as CEO. He previously led Instapage as CEO and COO and was a Vice President at Oracle, running global enterprise revenue teams.

He is the founder and CEO of Hatchproof, where he is building the intelligence layer for modern performance. Replacing opinion based reviews with continuous, defensible behavioral signals leaders can trust.

Dr. Nick Hobson
Chief Scientist

Nick Hobson is Chief Scientist at Hatchproof and a behavioral scientist with a PhD in social psychology.He bridges behavioral science and AI, translating decades of research on human motivation, identity, and performance into production-grade intelligence systems for work.

Nick has advised leaders and organizations on how behavior actually drives outcomes and now applies that insight to building AI models that surface real performance, alignment, and risk before it shows up in attrition or failure. At Hatchproof, he ensures the platform is grounded in scientific rigor while designed to scale through AI.

Arjuna Herbst
Back End Engineer

Arjuna Herbst is a backend engineer at Hatchproof with a B.S. in computer science from Gonzaga University. He focuses on building backend infrastructure and API integrations. Intrigued by how technology and people intersect, He’s driven by the belief that better systems create better outcomes.

Arjuna grew up in Minnesota and is now based out of California, where he spends time outdoors and builds at Hatchproof.

Maya Tiu
Front End Engineer

Maya Tiu is a Front End Engineer at Hatchproof, where she develops the platform’s user interface, transforming Figma designs into functional, responsive screens using React and modern frontend tools. She focuses on creating scalable, maintainable code that enhances the user experience and ensures the platform meets both design and performance goals. Maya recently earned her B.S. in Computer Science from Gonzaga University in 2025.

Jose Crespo
UI UX Product Designer

Jose Crespo is a Product Designer who brings UI and UX together to make complex B2B products feel simple. He’s been designing for over a decade and has a deep understanding of how business users actually work day to day. Based in Bolivia, he grounds his work in simplicity and clarity, favoring clean, intuitive flows that help people get to outcomes fast without extra clicks or confusion.

Fakhir Ali
AI Engineer

Fakhir Ali is the AI Engineer at Hatchproof, where he leads the development and optimization of the LLM system powering Skye, the platform’s intelligent AI assistant. He focuses on architecting robust context engineering frameworks and refining model performance to ensure Skye delivers seamless, context-aware interactions that enhance the user experience.

Musa Satti
Back End Engineer

Musa is a full-stack Software Engineer at Hatchproof, where he designs and builds scalable, end-to-end features that help teams hire, lead, and grow talent more effectively. He’s product-minded and passionate about thoughtful software architecture and long-term reliability, making sure the platform can evolve smoothly as it meets real-world needs.

Charlie Cubillas
Industry Account Strategist

Charlie Cubillas builds bridges between fast-growing companies and the teams that power them. He's led growth and client success at Data Safeguard (VP Growth), Vaco, and ttg Talent—serving giants like Alphabet, Meta, Netflix, Salesforce, TikTok. Founder at heart, he gets CEO/CHRO pressures on hiring and performance.At Hatchproof, he turns real work into clear "Moneyball" signals for fair decisions. Based in Miami, fluent in English/Spanish.

Natasha Gamaethige
Industry Account Strategist

Natasha Gamaethige is an HR leader who’s built people strategies for startups, tech, and hospitality—working side-by-side with founders and execs to scale teams humanely. She’s lived the pains of manager misalignment, high turnover, and resume overload, which drew her to Hatchproof’s clarity on real performance. With her passion for workplace dynamics, she helps us hire better, lead better, retain better. Originally from Toronto, now in Texas with her husband and twin daughters.

Samantha Word
Industry Account Strategist

Samantha Word, MBA, SHRM-SCP is a strategic HR leader with 10+ years blending behavioral science, analytics, and people ops. She turns workforce data into strategies that boost leadership, culture, and performance—always human-centered.Her passion for equitable talent development aligns perfectly with Hatchproof’s mission to make merit clear and fair. She partners with leaders to solve tough people challenges and build workplaces where everyone thrives.

The team you’d want on your side.

Designed by a UI/UX pro. Engineered by front-end, full stack, and AI minds.
We’re a tight crew of builders obsessed with speed, craft, and getting it right.
(And yes, everyone gets one of these cyberpunk portraits.)

People are messy. Tech shouldn’t be

Clarity over complexity always.

Gut-led. Data-backed.

Feel it. Prove it. Act fast.

1% better every time.

Momentum over perfection in four days a week.

Debate hard. Align harder.

Challenge ideas. Move as one.

If you’re not all in, you’re out.

No coasting. No passengers.

We don’t trust the status quo.

Break what’s broken. Rebuild better.

Performance isn't hired. It's proven. Prove you belong.

Explore Careers

We’re ending mediocre performance with people who refuse to accept it.At Hatchproof, meritocracy isn’t a buzzword. It’s how we hire, measure, and win.

Tired of politics, empty culture, and hidden underperformance?

This is your team.

We move fast, measure everything, and build work that proves itself.

40

Intentional Hours

Work is designed, not dragged out. Energy compounds here.

90%

Deep Work

Most weeks are built for uninterrupted execution. Meetings earn their place.

5x

Execution Speed

Small team. Fast decisions. What takes others months, we ship in weeks.

100%

Ownership Mentality

You run your work like an owner. Because you are one.

Performance was broken. So I built meritocracy.

I didn't build Hatchproof to start a company. I built it to fix what I couldn't ignore: mediocre performance killing momentum.

I've lived that. Great leaders quietly exit when trust erodes. Real cost wasn't dollars it was energy.

Hatchproof is my answer.

Not another tool. A new standard. Built to put intelligent systems in the right roles with clarity, conviction, and growth you can prove.

This is the company I wish I'd had. Now I'm building it for you.

Imran Syed, Founder

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Techstars · Google AI · OpenAI Redefining how humans and machines work, learn, and evolve together.

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Behavioral Science + AI